* Go to the Ben & Jerry’s or to the Ben & Jerry’s Homemade, Inc. corporate Facebook page at www.facebook.com/benjerry.
* Click on the Promotion icon which will take you to the “flavor generator.”
* You will develop your ice cream flavor by selecting from the base ice cream options, chunks options and swirls options. This is where you pick the various items that will be options to go into your ice cream.
* Pick your ice cream base. You can select 1 or 2 base ice cream flavors from eighteen (18) optional flavors. Keep following directions.
* OPTIONAL: You will also have the option to upload a picture of yourself, your pet, etc to go on your pint. If you choose to upload a picture of any sort it must be in keeping with Rules #6 below and will not be reviewed by the judges when scoring you entry.
* Entries will not be considered final until have successfully submitted all required information as listed above.
Second Prizes: One (1) per country (17 total): Ben & Jerry’s ice cream. Prize awarded in the form of 12 Ben & Jerry’s coupons each good for 1 pint of ice cream. ARV: $60.
First Prizes: One (1) per country (17 total): A trip for the winner to the Dominican Republic. Trip includes round trip coach airfare for one (including applicable sales and airport taxes) from internal airport nearest winners home and hotel for 6 days. Trip also includes three (3) meals per day for six (6) days and ground transportation. ARV: $7,000 each.
Grand Prize: One (1) Grand Prize winner awarded to one of the First Prize winners. The winner’s flavor launched as the 2010 global flavor. Flavor will be produced as a pint for Europe and Turkey and as a limited Edition Scoop Shop Flavor for US, Mexico, HK and Singapore. Grand Prize has no monetary value.
Total ARV of all prizes: $120,020.00.
All the above prize values are based on the US Dollar.
For more information