The news about Michael Jackson’s death not only traveled through the air waves, it took down the internet. The massivly increased interent traffic, filled with people trying to get the latest information, challenged websites all over the internet.
Google Search Engine saw possible spammers. “Between approximately 2:40 p.m. PDT and 3:15 p.m. PDT some Google News users experienced difficulty accessing search results for queries related to Michael Jackson,” a Google spokesman told CNET, which also reported that Google News users complained that the service was inaccessible for a time. At its peak, Google Trends rated the Jackson story as “volcanic.”
TechCrunch reported that TMZ, which broke the story, had several outages.
CNN reported a fivefold rise in traffic and visitors in just over an hour, receiving 20 million page views in the hour the story broke.
Twitter saw an influx of 5,000 Michael Jackson tweets a minute, and Facebook saw their Michael Jackson posts triple in that same short time period. Facebook had over 10,000 visits to pages dedicated to the singer. Jackson’s death caused Twitter outages search engine slow downs and more.Twitter crashed as users saw the unfortunate “fail whales”. The protesters in Iran using Twitter as com are unable to get online because of all the posts of ‘Michael Jackson RIP.’
Blog posts about Michael Jackson made up nearly 9% of all blog postings Thursday, according to The Nielsen Company’s Blogpulse index. That compares with comments on swine flu in late April (about 2%) and about President Obama amid his inauguration (nearly 4%).