I was invited to preview Stride Rite’s new 2009 Fall styles. What really impressed me was that there were so many brands under their banner. Robeez, Saucony, Sperry Top-Sider and a new Jessica Simpson line for the “maturing pre-teen.”
Just as impressive is their new technology called the STEP system which is designed to support children through four stages of walking. The Hospital of Special Surgery has been working with Stride Rite on a study which fueled the design of the shoes for the line. Preliminary results have shown that the best way to support muscular development is to allow children’s feet touch the surface on which they walk. It was also determined that shoes for children should be flexible, allowing most of baby’s feet to move as it needs.
Barefoot is best and shoes should be flexible! Wow isn’t that exactly the opposite of what the rules were when we were children? I remember the shoes that used to get bronzed where always a hard leathered bottom boot that kept your foot from rolling about and forced you to lift your feet high. I think my grandmother had my first pair somewheres. Have I just dated myself?
The STEP system has four stages, each :
Basic baby booty offering protection and flexibility
Sensory Response Technology (SRT)
Eco-friendly, self molding insole for maximum comfort
Sensory pods which which assist in keeping the foot in direct contact with surface.
Natural Motion System (NMS)
Cradled footbed for balance and stability
Deep flex grooves for maximum flexibility
Toddler Tech (TT)
Airbag outsole, which provides ultimate cushioning
Outsole designed for optimal traction
In celebration of Stride Rite and the first time I was invited to preview a product as a blogger, I am sponsoring a GIVEAWAY! $50 Gift Certificate to any Stride Rite Store.